[ISWEco] - [2024Winter] - [en] - [Software Economics]


Software Economics [2024 SoSe]
Code
ISWEco
Name
Software Economics
CP
Duration
Offered
irregularly
Format
Lecture 2 SWS
Workload
90 hours, thereof
30 hours lecture
35 hours individual processing / self-study
25 hours preparation for exam (in groups possible / recommended)
Availability
M.Sc. Angewandte Informatik
M.Sc. Data and Computer Science
Language
English
Lecturer(s)
Eckhart von Hahn
Examination scheme
Learning objectives After a successful participation in the lecture the student can
- roughly determine the price and licensing of an already created software,
- plan and initiate marketing activities for software and software-related services / products,
- roughly understand the balance sheet and profit-and-loss statement of a software manufacturer,
- assess the value of a software with its various components, from the perspective of the manufacturer as well as from the perspective of the user,
- plan price negotiations for software projects.

The student knows afterwards
- the basics of cost and performance accounting (as far as it is relevant for software creation),
- the different types of (legal) contracts that are used in the area of software creation,
- the most important negotiation strategies when negotiating software contracts,
- legal aspects in the area of IT crime,
- as well as the relevance of the lecture topics in the practice of industrial software creation.
Learning content This module teaches those basic concepts of economics, which are relevant for software creation or software service delivery. The content of the lecture is assembled on the background of the lecturer's doctoral research and 20 years of corresponding Software Engineering experience in the (industrial) practice, based on current and classical literature:
- disambiguation of terms,
- economic aspects during the planning and creation phase of the software lifecycle
- economic aspects during the value assessment phase
- economic aspects during the value transfer phase
- accounting aspects
- maintaining the value of software
Requirements for participation Recommended are knowledge and skills taught in the module Introduction to Software Engineering (ISW)
Requirements for the assignment of credits and final grade The module is concluded with a graded exam - oral or written. Details are provided at the beginning of the lecture.
Useful literature Boehm, B.W.: Software Engineering Economics. New Jersey 1981
Buxmann , P.; Diefenbach, H.; Hess, T.: Die Softwareindustrie. Ökonomische Prinzipien, Strategien, Perspektiven. Heidelberg, 2015
Versteegen, G.: Marketing in der IT Branche. Heidelberg 2003
von Hahn, E.: Werterhaltung von Software. Wiesbaden 2005
Wöhe, G.; Döring, U., Brösel, G.: Einführung in die Allgemeine Betriebswirtschaftslehre. München 2020